Salling Media Sync 1.0 Build 162 is an extremely simple to use tool for synchronizing playlists and so on.

It synchronizes playlists, music, and podcasts in iTunes onto mobile devices from Sony, Nokia and Sony Ericsson. It iss free for basic use.

Once the phone is connected to a USB port, the playlists and podcasts you want on the device are simply selected. Salling Media Sync not only uploads the music tracks and podcast episodes, but also helps in replicating each actual playlist on the device and on devices that support it transfers play count metadata for each item to the device, reinforcing the sense of having a piece of iTunes in your pocket. Although Salling Media Sync is a true miracles worker with most media in iTunes, it fails to bring over DRM-protected content.

iTunes 7.6.x or 7.7.x and a compatible device; selected models from Nokia, Sony, and Sony Ericsson are currently supported are required.